CX Consultation / Figma Config 2024

I deliver penetrating insights that elevate brand experiences.

Challenge

Identify opportunities to elevate Figma’s wildly successful annual conference Config—without screwing it up.

Approach

Step 1: Hit the gas

Go zero to expert on all things Figma.

Step 2: Cannonball!

Head to San Fransico and jump into Config 2024 with eyes, ears, and mind wide open.

Step 3: Find the levers

Identify opportunities to adjust or augment in ways that add (not subtract) value.

Step 4: Be fearless

Apply maximum creativity to elevate the end-to-end Config experience.

Findings

Our final report identified four macro insights and detailed 12 actionable initiatives to facilitate improvement in those areas. The client was impressed enough with the report to include us in the RFP process for Config 2025 and 2026.

Want to learn more? I can’t share details of the report here, but I will happily walk interested parties through the comprehensive report (using Figma Slides, of course) in person or via Zoom, Teams, etc.

Schedule a call with me today to learn more >

The TL;DR Insight

Big opportunities are often found in the small details.

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2020 Emmy Awards